Concept
- Translate the edgy, forward-thinking editorial of this young international lifestyle publication to the screen with full-screen image galleries and responsive, magazine-like pagination.
- Create a fun, gif-based shopping gateway mixing clothing, accessories and issues of the magazine itself.
- Feature up-to-the-minute style and culture news on the home page, plus rotating celebrity features to generate continued traffic from archives.
Role
Art direction
UI design
Information architecture
Agency
Sweden Unlimited